Ad Library Shortcut for Meta

Curious what kind of ads your competitors are running on Facebook or Instagram? The Meta Ad Library lets you view live and past ads by any brand. This tool helps you reverse-engineer what’s working, spot trends in your industry, and build better creatives with real-world inspiration.

💡 Use this tool to:

• Discover your competitors’ best-performing ad copy and creative
• Track how often brands refresh or rotate ad campaigns
• See what works in different countries or languages
• Get inspiration for UGC, video hooks, or holiday offers
• Validate whether your agency is A/B testing creative properly

The Ad Library is especially powerful when paired with campaign research tools like the UTM Builder and audience planning wizards. Use it before launching new campaigns to gather proven formats and avoid creative guesswork.

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